Taipei Building Show 2024 | Yong Yu Ceramic × DEER TILES Booth Design

♦ Yong Yu Ceramic Co., Ltd. ♦
The booth was planned around two cores: tile displays and a brand meeting area. Gray and white with red brand accents create a steady, modern impression.
➣ Vision Design focuses on integrating exhibition and commercial space design, with quality control from concept to delivery.
✦ Highlights ✦
● A streamlined reception counter and illuminated key visual wall communicate the brand's positioning
● The left and right walls are zoned by tile color and texture for efficient display
● The meeting area features a circular logo wall that conveys expertise and warmth
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♦ DEER TILES Scratch-Resistant Tiles ♦
Strong red sets the key visual, giving the booth a direct, powerful style that stresses the brand's distinct character. A continuous route from the entrance to the walls and floor displays conveys solid reliability.
This project combines commercial space design with exhibition space, joining a product focus with the brand spirit.
✦ Highlights ✦
● Illuminated 3D lettering and a red structural frame create a memorable brand point
● Tile samples on both the walls and the floor present product features directly
● Meeting tables sit on the booth's central axis to encourage interaction and longer stays