BIO Asia–Taiwan 2025 | Prince Pharmaceutical Booth Design & Build

Overview
BIO Asia–Taiwan 2025 was held at Taipei Nangang Exhibition Center, Hall 1. Prince Pharmaceutical is an OEM / ODM manufacturer of health supplements. Vision Design handled the booth design and on-site build.

Design Strategy
A manufacturing service has no single product to show. Buyers need to understand quickly that the company can take a product from concept to finished goods. We used cream white and golden yellow as the main colors, turned capsules and tablets into a display wall, and laid out the services as icons. Visitors see the finished products and read the services in one place.

Highlights

▎Curved ring header
An oval ring header stands at the corner, lined with a golden light band. The brand name reads from both aisles.

▎Arched capsule display wall
The arched main wall is set with round niches holding capsules and supplement granules in many colors. Each niche has a ring of warm light.

▎Service icon wall
The "ONE-STOP" wall groups the manufacturing services into a set of colorful petal icons, next to a TV screen.

▎Reception and meeting area
A curved white reception counter carries a round gold logo plaque. Inside the booth, white sofas and meeting tables let buyers sit down and talk.

Results
The golden and cream palette makes the booth easy to spot in the hall. The capsule wall puts the finished products right in front of visitors, so they know what Prince Pharmaceutical does as soon as they walk up.